What is Google Adsense?
As always, let’s leave all defining part to Wikipedia. Here’s what wikipedia says about Google AdSense :
AdSense is an ad serving application run by Google Inc. Website owners can enroll in this program to enable text, image, and video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis. Google beta tested a cost-per-action service, but discontinued it in October 2008 in favor of a DoubleClick offering (also owned by Google). Wikipedia →
The above definition would read read :
AdSense is a contextual ad serving program – run and own by Google – which allows website publishers to earn money by placing ads from the Google Adwords network on their websites. Everytime each of these ads being clicked by visitors, a-share-of revenue Google made from charging the advertiser, is earned.
Pretty neat and simple.
How Google Adsense Works
So I’ve summarized to 3 main point of how AdSense works along with stuff you’ll need to do to put it into action.
1. Join Adsense
As usual, to get involve with anything you ‘ll gonna need to join, sign up, register or the same such thing. Here’s how to do that :
- Open your browser, open : www.google.com/adsense
- If you ‘re not already have a google account, click the Sign Up Now button.
- If you ‘ve already have a google account, skip the Sign Up Now button, enter your google account email address & password.
- Fill in the application form, which divided into 3 main sections of information : Website Information, Contact Information, Policies.
Upon approval, you will then have your own Adsense account. From here, you can create the ad code to be place on your website. Monitor you campaign results an others.
2. Create Custom Adsense Code
You can do this by logging into your account inside which you will be able to choose the particular ad format and ad color that you want to place on your website. The code your selections will generate will appear like this:
google_ad_client = "your publisher id will be here";
google_ad_width = width of chosen ad format;
google_ad_height = height of chosen ad format;
google_ad_format = "chosen ad format";
google_ad_type = "whether text only or text and image ad";
google_ad_channel ="the channel you have placed this ad in";
google_color_border = "chosen border color";
google_color_bg = "chosen background color";
google_color_link = "chosen link color";
google_color_url = "chosen url color";
google_color_text = "chosen text color";
//––></script>
<script type="text/javascript"
src="http://pagead2.googlesyndication.com/pagead/show_ads.js">
</script>
3. Placing the Adsense Code in your Website
Choose the right ad format that fit into your website template. Upload / update your page to your server, and the AdSense ads will generated automatically.
4. Content Matching Technology
With Google’s Content Matching Technology, it enables each and every of your website to deliver ads which are relevant to the content of your page – where the ad code being placed on.
The time it took may vary but, eventually Google will start displaying ads that relevant to the content of your page, which thus relevant to what visitors read and think about at the same exact time. Which then would lead to be clicked on. This would be the coolest part of AdSense. Google itself says:
“Google AdSense™ automatically delivers text and image ads that are precisely targeted to your site and your site content—ads so well-matched, in fact, that your readers will actually find them useful”
Do always let your self to take the AdSense Tour, to get to know how AdSense can be your flexible-and-hassle-free way to earn revenue online.
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